Mayfield Coaching and Consultancy logo design

Logo concept through to design for Mayfield Coaching & Consultancy


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Mayfield Coaching and Consultancy front of office display

Mayfield Coaching and Consultancy front of office display

We were briefed with giving Mayfield Coaching and Consultancy an identity to go alongside their new website. The requirements were:

Must include purple and green colours. It would also be nice to include reference to the local area’s (Walkley, Sheffield) rolling-hills and possibly lavender the wild flower.

Our journey started with looking up a few of the local businesses and how they use the area’s references to their advantage.

logologo (1)mayfield sample logo's

 

 

 

From here we got a few sketches to start the process off with, referring back to the clients requirement for hills and lavender.

 

mayfield logo concept sketch, scamp

Concept scamp of Mayfield Coaching and Consultancy logo design

mayfield logo concept sketch, scamp

Concept scamp of Mayfield Coaching and Consultancy logo design

We created several variants on this as a result and (probably) gave to many over to the client for pre-selection.

mayfield coaching and consultancy concept design collection mayfield coaching and consultancy concept design collection

mayfield coaching and consultancy concept design

mayfield coaching and consultancy concept design

The client decided a combination of the two isolated (highlighted in red) would become the working design.

mayfield coaching and consultancy working design

With a few revisions we confirmed the clients comments, specifying the desired result. WE then went on to create a few lockup’s to bulk up the logo assets and give the client greater scope with potential usage.

completed Mayfield Coaching and Consultancy logo variants

logo

completed Mayfield Coaching and Consultancy logo variants

logo variant (transparent bg)

completed Mayfield Coaching and Consultancy logo variants

logo variant (white bg)

 

Mayfield Coaching and Consultancy lockup x128px Mayfield Coaching and Consultancy lockup x64px Mayfield Coaching and Consultancy lockup x48px Mayfield Coaching and Consultancy lockup x32px Mayfield Coaching and Consultancy lockup x16px

We also provided a wider selection of mono-lockups, of which there are a few samples here.

black Mayfield Coaching and Consultancy lockup

black Mayfield Coaching and Consultancy lockup

purple Mayfield Coaching and Consultancy lockup

purple Mayfield Coaching and Consultancy lockup

light green Mayfield Coaching and Consultancy lockup

light green Mayfield Coaching and Consultancy lockup

dark green Mayfield Coaching and Consultancy lockup

dark green Mayfield Coaching and Consultancy lockup

white Mayfield Coaching and Consultancy lockup

white Mayfield Coaching and Consultancy lockup, on a black bg so you can see it.

 

You can find out more at Mayfield Coaching and Consultancy at their website

Client: Mayfield Coaching and Consultancy

Date: June 2015